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West Ham were superb from start to finish as they beat a lacklustre Liverpool team 3-1 at Upton Park.
The Hammers scored inside 90 seconds through Winston Reid before Diafra Sakho's chip - which may have been a cross - found the far corner.
Liverpool came back into the game through Raheem Sterling on 26 minutes, and while they huffed and puffed for an equaliser they never created chances of real substance. West Ham defended well and Morgan Amalfitano ended the tie as a contest, latching on to Stewart Downing's through-ball to score.
This is now a third defeat in five for Brendan Rodgers' side and last season's surprise package - a team who came within two points of lifting the Barclays Premier League title - need to find a solution quickly.
West Ham's commitment to attacking
The West Ham hierarchy made it clear to Sam Allardyce this summer that he had to improve the style of football his team played if he were to stay in the job. Big Sam has certainly done that; not just the lightning start that shocked Liverpool, West Ham played neat passing football all afternoon and may have had more than the two goals they finished with. This is a much different team to last season's plodders and West Ham should target a top 10 finish, at least.
West Ham - the latest match in picturesShow all 113 1 /113West Ham - the latest match in pictures West Ham - the latest match in pictures West Ham 1 Burnley 0 Mark Noble converts his match-winning penalty
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West Ham - the latest match in pictures West Ham 1 Burnley 0 Mark Noble celebrates his goal for West Ham
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West Ham - the latest match in pictures West Ham 1 Burnley 0 Michael Duff walks off the pitch after being sent off
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West Ham - the latest match in pictures Arsenal 3 West Ham 0 Theo Walcott started for only the third Premier League match this season.
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West Ham - the latest match in pictures Arsenal 3 West Ham 0 Olivier Giroud leaps into the air in celebration after opening the scoring on the stroke of half-time.
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West Ham - the latest match in pictures Arsenal 3 West Ham 0 Aaron Ramsey scored for the first time since December.
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West Ham - the latest match in pictures Arsenal 3 West Ham 0 Mathieu Flamini scored with virtually his first touch after coming on as a substitute.
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West Ham - the latest match in pictures West Ham 0 Chelsea 1 Eden Hazard puts Chelsea ahead
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West Ham - the latest match in pictures West Ham 0 Chelsea 1 Eden Hazard celebrates his goal
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West Ham - the latest match in pictures West Ham 0 Chelsea 1 Kurt Zouma tries to make a challenge
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West Ham - the latest match in pictures West Ham 0 Chelsea 1 Cesc Fabregas in action during the tight contest
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West Ham - the latest match in pictures West Ham 1 Manchester United 1 Cheikhou Kouyate scores the opening goal
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West Ham - the latest match in pictures West Ham 1 Manchester United 1 Cheikhou Kouyate celebrates the opening goal
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West Ham - the latest match in pictures West Ham 1 Manchester United 1 Wayne Rooney during Manchester United's draw with West Ham
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West Ham - the latest match in pictures West Ham 1 Manchester United 1 Robin van Persie fails to score
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West Ham - the latest match in pictures West Ham 1 Manchester United 1 Daley Blind celebrates his late equaliser
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West Ham - the latest match in pictures Bristol City 0 West Ham 1 Diafra Sakho celebrates the winning goal
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West Ham - the latest match in pictures Bristol City 0 West Ham 1 Diafra Sakho heads in the 80th-minute winner
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West Ham - the latest match in pictures West Ham 3 Hull City 0 Stewart Downing celebrates scoring the Hammers' third
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West Ham - the latest match in pictures West Ham 3 Hull City 0 Andy Carroll opens the scoring
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West Ham - the latest match in pictures Swansea 1 West Ham 1 Bafetimbi Gomis rises highest to head in the equalising goal
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West Ham - the latest match in pictures Swansea 1 West Ham 1 Gomis celebrates his goal with the French national flag
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West Ham - the latest match in pictures Swansea 1 West Ham 1 Andy Carroll's shot evades the diving Lukasz Fabianski
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West Ham - the latest match in pictures Swansea 1 West Ham 1 Andy Carroll strikes the ball home from long range to put West Ham ahead
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West Ham - the latest match in pictures West Ham 1 West Brom 1 Saido Berahino celebrates the equaliser
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West Ham - the latest match in pictures West Ham 1 West Brom 1 Diafra Sakho heads West Ham in front
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West Ham - the latest match in pictures West Ham 1 West Brom 1 New Baggies manager Tony Pulis was an eager spectator at Upton Park
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West Ham - the latest match in pictures West Ham 1 Arsenal 2 Cheikhou Kouyate pulls one back for West Ham
West Ham - the latest match in pictures West Ham 1 Arsenal 2 Danny Welbeck celebrates Arsenal's second
West Ham - the latest match in pictures West Ham 1 Arsenal 2 Santi Cazorla makes it 1-0 to Arsenal from the spot
West Ham - the latest match in pictures Chelsea 2 West Ham United 0 Andy Carroll shields the ball away from Cesc Fabregas
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West Ham - the latest match in pictures Chelsea 2 West Ham United 0 Oscar attempts to turn inside of West Ham left-back Richard Cresswell
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West Ham - the latest match in pictures Chelsea 2 West Ham United 0 Willian drives at the West Ham defence
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West Ham - the latest match in pictures Chelsea 2 West Ham United 0 John Terry pokes home to open the scoring for the second game in a row
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West Ham - the latest match in pictures Chelsea 2 West Ham United 0 Branislav Ivanovic and Andy Carroll clash after the Chelsea defender dived for a penalty
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West Ham - the latest match in pictures Chelsea 2 West Ham United 0 Diego Costa struck for his 13th goal of the season
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West Ham - the latest match in pictures West Ham 2 Leicester 0 Jamie Vardy puts a tackle in on West Ham midfielder Alex Song
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West Ham - the latest match in pictures West Ham 2 Leicester 0 Diafra Sakho challenges Leicester defender Marcin Wasilewski
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West Ham - the latest match in pictures West Ham 2 Leicester 0 Andy Carroll dinks the ball over goalkeeper Ben Hamer to put the Hammers in the lead
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West Ham - the latest match in pictures West Ham 2 Leicester 0 Carroll takes the applause after scoring his third goal of the season
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West Ham - the latest match in pictures West Ham 2 Leicester 0 Stewart Downing was also on target for the Hammers, who remain in third
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West Ham - the latest match in pictures West Ham 2 Leicester 0 Nigel Pearson is now 12 matches without a win
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West Ham - the latest match in pictures Sunderland 1 West Ham 1 Stewart Downing strikes home the equaliser to pull the Hammers level
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West Ham - the latest match in pictures Sunderland 1 West Ham 1 Jordi Gomez scores from the penalty spot to put Sunderland ahead
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West Ham - the latest match in pictures Sunderland 1 West Ham 1 Kevin Nolan remonstrates with Phil Dowd after he awards Sunderland a penalty
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West Ham - the latest match in pictures West Ham 3 Swansea 1 Wilfried Bony celebrates his opening goal
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West Ham - the latest match in pictures West Ham 3 Swansea 1 Andy Carroll makes it 1-1 against Swansea with powerful header
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West Ham - the latest match in pictures West Ham 3 Swansea 1 Andy Carroll heads in his second
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West Ham - the latest match in pictures West Ham 3 Swansea 1 Carroll celebrates his second goal
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West Ham - the latest match in pictures West Ham 3 Swansea 1 Lukasz Fabianski receives his marching orders
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West Ham - the latest match in pictures West Ham 3 Swansea 1 Sam Allardyce's team are now up to third in the Premier League
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West Ham - the latest match in pictures West Brom 1 West Ham 2 Nolan (left) is mobbed by his team-mates after his equaliser
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West Ham - the latest match in pictures West Brom 1 West Ham 2 Dawson puts West Brom in front with a header
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West Ham - the latest match in pictures West Ham 1 Newcastle 0 West Ham players celebrate their victory
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West Ham - the latest match in pictures West Ham 1 Newcastle 0 Mark Noble challenges Moussa Sissoko
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West Ham - the latest match in pictures West Ham 1 Newcastle 0 Aaron Cresswell fires home the only goal of the game
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West Ham - the latest match in pictures West Ham 1 Newcastle 0 Mauro Zarate holds off Sammy Ameobi
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West Ham - the latest match in pictures West Ham 1 Newcastle 0 Adrian clears his lines for West Ham
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West Ham - the latest match in pictures West Ham 1 Newcastle 0 Sam Allardyce and Alan Pardew patrol the touchline
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West Ham - the latest match in pictures West Ham 0 Aston Villa 0 James Collins leaps to clear a corner
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West Ham - the latest match in pictures West Ham 0 Aston Villa 0 Nathan Baker stretches out a leg to stop West Ham striker Diafra Sakho
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West Ham - the latest match in pictures West Ham 0 Aston Villa 0 Collins tussles with Gabriel Agbonlahor at Upton Park
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West Ham - the latest match in pictures West Ham 0 Aston Villa 0 Alex Song wins the ball in midfield ahead of Charles N'Zogbia
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West Ham - the latest match in pictures West Ham 0 Aston Villa 0 Enner Valencia sees a late strike saved by Villa goalkeeper Brad Guzan
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West Ham - the latest match in pictures West Ham 0 Aston Villa 0 The point ended a run of six straight defeats by Aston Villa
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West Ham - the latest match in pictures Stoke City 2 West Ham 2 Bojan and Morgan Amalfitano battle for the ball
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West Ham - the latest match in pictures Stoke City 2 West Ham 2 Geoff Cameron tries to get past West Ham midfielder Alex Song
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West Ham - the latest match in pictures Stoke City 2 West Ham 2 Victor Moses celebrates after putting Stoke into the lead
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West Ham - the latest match in pictures Stoke City 2 West Ham 2 Mame Biram Diouf made it 2-0 before half-time and Stoke looked like they were heading for three points
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West Ham - the latest match in pictures Stoke City 2 West Ham 2 Stewart Downing is mobbed after scoring the equaliser that handed West Ham a point
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West Ham - the latest match in pictures West Ham 2 Manchester City 1 David Silva and Vincent Kompany celebrate after Silva's stunning effort - but it wasn't enough
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West Ham - the latest match in pictures West Ham 2 Manchester City 1 Diafra Sakho and Enner Valencia celebrate what turned out to be the winning goal
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West Ham - the latest match in pictures West Ham 2 Manchester City 1 Sakho heads home his seventh goal in seven matches to put West Ham 2-0 up
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West Ham - the latest match in pictures West Ham 2 Manchester City 1 City midfielder Fernando tangles with West Ham's Cheikhou Kouyate
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West Ham - the latest match in pictures West Ham 2 Manchester City 1 Morgan Amalfitano gives West Ham the lead in the early part of the match, turning in a cross from Enner Valencia
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West Ham - the latest match in pictures West Ham 2 Manchester City 1 Barcelona loanee Alex Song was an impressive force for the Hammers in midfield
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West Ham - the latest match in pictures Burnley 1 West Ham 3 Carlton Cole nets West Ham's third
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West Ham - the latest match in pictures Burnley 1 West Ham 3 George Boyd gets a goal back for Burnley
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West Ham - the latest match in pictures Burnley 1 West Ham 3 Enner Valencia makes it two for the away side
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West Ham - the latest match in pictures Burnley 1 West Ham 3 Diafra Sakho opens the scoring for the Hammers
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West Ham - the latest match in pictures West Ham 2 QPR 0 West Ham players celebrate the win at Upton Park
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West Ham - the latest match in pictures West Ham 2 QPR 0 Diafra Sakho heads in West Ham's second
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West Ham - the latest match in pictures West Ham 2 QPR 0 Nedum Onuoha puts the ball in his own net
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West Ham - the latest match in pictures Manchester United 2 West Ham 1 Wayne Rooney is shown a red card by Lee Mason
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West Ham - the latest match in pictures Manchester United 2 West Ham 1 Wayne Rooney kicks out at Stewart Downing
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West Ham - the latest match in pictures Manchester United 2 West Ham 1 Diafra Sakho scores for West Ham as his header loops over Robin van Persie
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West Ham - the latest match in pictures Manchester United 2 West Ham 1 Radamel Falcao has an effort on goal
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West Ham - the latest match in pictures Manchester United 2 West Ham 1 Robin van Persie and Luke Shaw go for the double-high-five after the striker scores for United
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West Ham - the latest match in pictures Manchester United 2 West Ham 1 Robin van Persie doubles United's lead against the Hammers
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West Ham - the latest match in pictures Manchester United 2 West Ham 1 Wayne Rooney opens the scoring for United
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West Ham - the latest match in pictures West Ham 3 Liverpool 1 Morgan Amalfitano wraps up the points for West Ham with a neatly taken finish
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West Ham - the latest match in pictures West Ham 3 Liverpool 1 Raheem Sterling fires in to claim a goal back for the Reds
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West Ham - the latest match in pictures West Ham 3 Liverpool 1 Diafra Sakho makes it two for the Hammers
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West Ham - the latest match in pictures West Ham 3 Liverpool 1 Winston Reid celebrates after opening the scoring after just 90 seconds
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West Ham - the latest match in pictures Hull 2-2 West Ham Enner Valencia's rocket for West Ham makes it 1-1
West Ham - the latest match in pictures Hull 2-2 West Ham Abel Hernandez puts Hull ahead with a header
West Ham - the latest match in pictures Hull 2-2 West Ham Hull's Mohamed Diame (left) challenges West Ham's inston Reid (right)
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West Ham - the latest match in pictures West Ham 1 Southampton 3 Graziano Pelle celebrates his goal
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West Ham - the latest match in pictures West Ham 1 Southampton 3 Morgan Schneiderlin levels the score line
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West Ham - the latest match in pictures West Ham 1 Southampton 3 Mark Noble celebrates his opening goal
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West Ham - the latest match in pictures West Ham 1 Southampton 3 West Ham reveal Alex Song as their new signing
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West Ham - the latest match in pictures Crystal Palace 1-3 West Ham United Sam Allardyce will have enjoyed this victory as supporters continue to call for his head.
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West Ham - the latest match in pictures Crystal Palace 1-3 West Ham United Carlton Cole reestablishes West Ham's two goal advantage after 62 minutes - much to the dismay of the home supporters.
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West Ham - the latest match in pictures Crystal Palace 1-3 West Ham United Marouane Chamakh gives Crystal Palace an inkling of hope after scoring in the 48th minute.
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West Ham - the latest match in pictures Crystal Palace 1-3 West Ham United Mauro Zarate celebrates his opening goal with his West Ham teammates after putting the Hammers ahead in the 34th minute.
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West Ham - the latest match in pictures Crystal Palace 1-3 West Ham United Keith Millen was once again in temporary charge after Malky Mackay's appointment was cancelled over his texting scandal.
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West Ham - the latest match in pictures Crystal Palace 1-3 West Ham United The Selhurst Park faithful were as intimidating as ever as London rivals West Ham United came to town on the second weekend on the season.
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West Ham - the latest match in pictures West Ham 0 Tottenham 1 Tottenham players and fans celebrate Eric Dier's late winning goal on his debut to sink West Ham
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West Ham - the latest match in pictures West Ham Tottenham James Collins is shown a red card after picking up a second booking to level the teams at 10-men-a-piece
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West Ham - the latest match in pictures West Ham Tottenham Sam Allardyce watches on as Mauricio Pochettino gestures following the sending off of Kyle Naughton
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West Ham - the latest match in pictures West Ham Tottenham Mark Noble sends his penalty attempt wide of the left post as Hugo Lloris dives the wrong way
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West Ham - the latest match in pictures West Ham Tottenham Kyle Naughton walks off the pitch in disappointment after being sent-off for a deliberate handball
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West Ham - the latest match in pictures West Ham Tottenham Kyle Naughton is shown a straight red card for a deliberate hand ball
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Midfield diamond
Much of West Ham's dominance came from the superb performances of their midfield quartet. With Mark Noble at the base of the diamond, Alex Song and Cheikhou Kouyate providing the legs and Stewart Downing instrumental in an attacking midfield, the four bettered Gerrard, Henderson and Co.
Noble, the skipper who watched so many balls sail over his head last season, was superb in breaking up the play and always finding the correct pass, while Song looks a massive coup; he adds a quality and physical presence superior to that provided by Mo Diame last season. Stewart Downing, meanwhile, provided two assists and looks a completely different player to the man who put in cross after cross to last season to very little result.
Andy Carroll
But where does all of this attacking play leave a certain £18million striker? Carroll's presence in the team last season was a major part of West Ham's willingness to look long; he is a master at flick-ons and knock-downs. But Enner Valencia and Diafra Sakho, with their pace, energy and movement, caused Dean Lovren and Martin Skrtel problems all afternoon - those two would have relished dealing with Carroll over the two who played.
Allardyce has a major decision to make when Carroll returns to first-team action.
Andy Carroll will be out until December with an ankle injury (Getty Images) Liverpool defensive woes
Another game and another poor performance from the Liverpool defenders. Lovren and Skrtel are yet to gel as a pair, while the Winston Reid opener was a masterclass in bad marking from set-piece.
Full-backs Javier Manquillo and Alberto Moreno are good in possession but lacking on the back foot - the Reds looked stronger after Sakho was introduced and Rodgers switched to a 3-5-2 formation. Liverpool were far from their best today, and managers and teams can't prepare for a two goal deficit within the first seven minutes, but the first and third goals stemmed from truly sloppy defensive play.
Blunted attack
Fabio Borini was a non-entity for Liverpool and his time on Merseyside is surely coming to an end. Mario Balotelli had some good moments - creating a yard of space for himself before almost finding the bottom corner a highlight - but the Italian is far too static to have an impact over 90 minutes, he drifts in an out of matches.
Liverpool were always going to miss Luis Suarez (and the injured Daniel Sturridge) but the void they have left may be bigger than previously thought. Adam Lallana is still nursing his way back to fitness and while Raheem Sterling was Liverpool's best performer, he always looked threatening without ever creating something clear cut. Brendan Rodgers appears not to know what his best XI is at the moment, he will need to find a solution soon.
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