Sainsbury's launches dairy-free cheese range suitable for vegans

Sainsbury’s dairy-free cheeses are available in stores across the UK from 28 September.

Zlata Rodionova
Thursday 29 September 2016 16:04 BST
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If you're having a hard time going vegan because you just can't seem to give up cheese, Sainsbury’s has the solution for you.

The supermarket has launched a new range of dairy-free cheeses all based on coconut oil along with other ingredients such as modified potato starch and soya protein.

This means they are suitable for vegans but also people suffering from lactose intolerance or those following a gluten-free diet.

The seven cheeses from Sainsbury’s new range include imitations of popular types of dairy cheese such as Cheddar, Wensleydale, Feta as well as a variety of soft-cheeses.

Alexa Masterson, Sainsbury’s product developer for Deliciously Freefrom, said: “We’re really proud to launch the widest range of supermarket own brand cheese-alternatives to the UK, including a number of products that are first to market.

“These cheese-alternatives, alongside our broader Deliciously Freefrom offering, allow our shoppers to prepare meals and enjoy products that they may have previously missed out on,” Masterson said.

Vegans took it to Twitter to share their excitement at the announcement, asking the supermarket chain when the products will be available in their local store.

“I'm taking my lunch an hour early because I'm so excited to get some of the new Sainsburys vegan cheese,” one user said.

“Thank you for your new vegan cheese range. I am so excited to try it out,” another user added.

People for the Ethical Treatment of Animals (PETA), a charity dedicated to the protection of animals worldwide, also welcomed the news by sharing it on its Twitter page.

Sainsbury’s dairy-free cheeses are available in stores across the UK from 28 September.

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